by Ted DeCagna | Jul 21, 2017 | Uncategorized
Success Story 1 Every assignment is a challenge, especially very difficult requests like capturing a client’s tractor-trailer on one of the New York City bridges. This request was from a major trucking/transportation company who transports goods with 32 trucks in the...
by Ted DeCagna | Jun 14, 2017 | Photography
Whether your clients are selling food at a restaurant, hardware products on their website, or accounting services, first rate photography will sell their product or service faster. A picture is worth 1,000 words, and when professional photography looks first rate, it...
by decagnadesign | Nov 7, 2016 | Photography
New Photography Can Mean New Business When you started your company, you commissioned a photographer to shoot custom photos or you chose stock photography for your brochure or website. In the early days, the photography looked very good, but as your business has grown...
by decagnadesign | May 2, 2016 | Photography
“All I need is a shot of my restaurant.” This is a fairly common request from some clients, but of course it’s rarely that simple. Every building exterior has a “best time of day” to be photographed. Ted’s first question to his client or the building owner is “When...
by decagnadesign | Jan 15, 2016 | Advertising, Photography
A photographic montage combines multiple images juxtaposed in size and placement to emphasize a message. When used in advertising and communications pieces, the contrasting elements create striking visual effects that arrest the eye and become an effective tool for...
by decagnadesign | Oct 8, 2015 | Photography
It takes a special kind of person to be a doctor or other healthcare provider. Years of education impart academic knowledge and hands-on training builds skill and professional judgment. It also takes a special kind of photographer to capture the essence of a doctor’s...
by decagnadesign | May 22, 2015 | Photography
Scholars say that a picture is worth a thousand words. In business, an expertly composed and beautifully lit photograph can be worth so much more. It can be key to making the sale. From retail, to restaurants, to real estate, stunning photos of interiors attract...
by decagnadesign | Feb 11, 2015 | Photography
In the NY/NJ Metro area, there’s no such thing as standing still. If you’re not moving forward, your competition will pass you by in a heartbeat. Transport-based businesses need photography and graphics that clearly show their companies are on the move. The transport...
by decagnadesign | Oct 8, 2014 | Photography
Picture this… there are mounds of dirt and debris everywhere. Massive earth moving equipment is leveling the ground while nearby, a pile driver makes an insanely loud noise as it sets huge wooden pilings in place for a new bulkhead. Cranes swing loads of steel from a...
by decagnadesign | Sep 5, 2014 | Uncategorized
You created your new product from the ground up. It a was a mere daydream until you brought it to life. Now, it’s ready to hit the shelves and start to pay you back for the months or even years you dedicated to its birth. You’re tempted to shoot some product...
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